Category: Content
A simple way to increase website traffic
The abridged version if you’re strapped for time? Don’t be afraid to ask others to share your content. Editors spend ...
How to write blogs that rank on Google
Did you know that the first result on Google attracts 92% of all traffic? If you want to rank on ...
How to set up Accelerated Mobile Pages on your WordPress site
With the news that Google will soon be rolling out Accelerated Mobile Pages (AMP) to all search listings, you’ll be ...
Facebook wages war on clickbait
Last week, Facebook announced its latest step in the war on clickbait. Previously, the company has clamped down on clickbait ...
Google AMP is coming to organic SERPs
Six months ago, Google’s Accelerated Mobile Pages initiative was only available in the upper carousel of its results pages. This ...
Creating content that converts
Content that generates traffic is great, but content that converts – increasing leads and sales is even better. Content serves ...
Google study highlights AMP performance
Last week, Google released a case study documenting Accelerated Mobile Page performance for the Washington Post. In short, the study ...
Do keywords matter anymore?
The days of stuffing content with targeted keywords just to appeal to search engines is over. Let’s be honest, that ...
Facebook is changing its News Feed again
Businesses beware, Facebook is planning to make yet more changes to its News Feed – opting to favour posts shared ...
Getting started with Instant Articles
When Facebook’s Instant Articles feature was first announced last year, it was greeted with a fair degree of skepticism from ...
What is quality content?
You’ll have heard by now that quality content is king, but if you ask SEOs what quality content is, you’ll ...
Amplifying content for search success
By now, you should understand that high-quality content is crucial for search success. But how should you go about prioritising ...