Category: SEO
Why web accessibility is key
If you’re invested in SEO, you’ve likely considered the many different avenues you can explore to boost your website. But if ...
A beginner’s guide to SEO
For many organisations, search engine optimisation (SEO) is a process that tends to sit on the back burner. With new ...
Delving inside Google’s RankBrain
A new study from marketing consultancy, Stone Temple has offered a rare glimpse inside Google’s structured search results. The research ...
The potential impact of real-time algorithm updates
Every incremental algorithm update pushed out by Google in recent years has brought joy to some SEOs and sorrow to others. ...
Assessing the impact of Google’s mobilegeddon
When Google announced the launch of its new mobile-friendly ranking signal last year, many believed the impact would be devastating ...
Attention spans in the mobile landscape
It shouldn’t come as too big of a surprise that the average human attention span is reducing, and rapidly at ...
Competing in Google’s organic search space
Recent changes to Google’s search engine results pages have taken many by surprise. Last month, Google pulled the sidebar ads ...
Google won’t provide SEO certification
For a number of years, SEOs have called for SEO certification from a trusted organisation, but it appears that Google ...
On-page SEO: beneficial or myth?
There is a considerable amount of information on the web surrounding the key on-page SEO elements Google considers when ranking ...
Google now operates under parent company, Alphabet
In a blog post published on Monday, Google CEO Larry Page announced a massive restructuring of the company, initiating Sundar ...
Google’s content experiments
At its primitive core, Google is an information-retrieval system tasked with sourcing relevant information from across the web based on ...
The Week in Search: Applebot, Edge, Mobilegeddon & More
It has been a busy ol’ week in the world of search, so, sit back and let the Connect team ...